BuyNxt
Makers of Green Receipt, an AI-powered plug-in that helps small and medium businesses engage shoppers, issue invoices and market their products.
About
BuyNxt makes the Green Receipt plug-in for small and medium businesses. It uses AI to help MSMEs engage shoppers, issue invoices and market their products across platforms.
It also automates WhatsApp catalogue creation and onboarding to ONDC.
Why We Invested
We invested in BuyNxt for several reasons together. Green Receipt gives small and medium businesses a simple way to go digital, combining invoicing, shopper engagement and marketing, and automating WhatsApp catalogues and ONDC onboarding. The founders bring decades of retail and sales experience at Nokia, Samsung, Intel and Microsoft, and previously built ShopR360, a retail analytics startup that scaled across India, the Middle East and China.
The company also addresses a large market. India’s retail industry is worth over $1.6 trillion, yet 95% of MSMEs have no online presence, while e-commerce is growing at a CAGR above 35%. More than 16 million MSMEs are a target for digitising their operations.
Team
Founder & CEO
About 25 years of global retail experience, including senior roles at Nokia and Samsung. Previously founded ShopR360, a retail analytics startup that scaled across India, the Middle East and China.
Co-Founder & CRO
Sales leader who has led APAC sales for Nokia, Intel and Microsoft. Co-founded ShopR360 and helped expand it into international markets.